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Backup Strategy: Your Business's Time Machine When Disaster Strikes

No backup means ransomware wins. Learn the 3-2-1 backup rule that could save your business from extinction.

6 min readBy Data TeamAugust 4, 2025

Backup Isn't Optional - It's Business Survival

60% of small businesses close within 6 months of major data loss. Don't be a statistic. Proper backup is your only defense against ransomware, hardware failure, and human error.

Why Businesses Don't Backup (And Pay The Price)

  • "It won't happen to us" - Famous last words
  • "We use cloud storage" - That's sync, not backup
  • "It's too expensive" - Cheaper than losing everything
  • "It's too complicated" - Not with modern tools
  • "We'll do it next month" - Disaster doesn't wait

The 3-2-1 Backup Rule

  • 3 Copies: Original + 2 backups minimum
  • 2 Different Media: Cloud + external drive
  • 1 Offsite: Not in your office/home

What to Backup (Priority Order)

  1. Customer Database: Irreplaceable business relationships
  2. Financial Records: Accounting, invoices, tax documents
  3. Business Documents: Contracts, proposals, projects
  4. Email Archives: Communication history and agreements
  5. Website/App Code: Your online presence
  6. Employee Records: HR documents and payroll

Backup Solutions by Budget

Budget Solution Pros/Cons
$0-50/month Google Workspace + External Drive Basic but effective
$50-200/month Backblaze + NAS Device Automated and reliable
$200+/month Datto or Veeam Enterprise-grade protection

Testing Your Backup (Most Skip This)

A backup you can't restore is just wasted disk space. Test monthly:

  1. Pick random file from backup
  2. Try to restore it
  3. Verify it opens correctly
  4. Document restore time
  5. Fix any issues immediately

Ransomware-Proof Your Backup

  • Air Gap: Disconnect backup drives when not in use
  • Immutable Storage: Use write-once cloud storage
  • Version History: Keep 30+ days of versions
  • Different Credentials: Backup account ≠ main account
  • Regular Testing: Can you restore if main system is encrypted?
Success Story: Local dentist hit by ransomware. Full restore from backup in 4 hours. Total cost: $500 in IT time vs $50,000 ransom demand.
Tags:
#backup#disaster-recovery#ransomware

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